Innovative Battery Solution Secures $1M Funding, Expands to 16 Employees

In 2023, Norma Byron secured a $1M convertible note and won a $150K Grand Prize in the Fuzehub Commercialization Competition for her non-flammable flow battery, aided by SBDC advisors. Starting with two employees, her company now has 16, reflecting high demand. Her VanChargTM batteries, safer than lithium-ion, reduce greenhouse emissions and utility costs. SBDC support was crucial in refining her technology and scaling her business, showcasing the impact of strategic planning and financial backing.

Assistance Provided

SBDC Advisor:
Liam McMahon

In 2023, with the help of the SBDC, Norma secured a $1 million convertible note and won a $150,000 Grand Prize in the Fuzehub Commercialization Competition. Her innovative non-flammable flow battery offers a safer alternative for electricity storage, particularly for residential complexes.

Norma’s journey began with the need for detailed financial planning and local resources. She worked closely with SBDC advisors Liam McMahon and Anna Hancock to create comprehensive cash flow projections, crucial in securing funding.

Starting with just two employees, Norma’s company has grown to 16 full-time staff, reflecting the demand for her innovative technology. Her safer, more reliable energy storage solution addresses peak electricity demands, reducing greenhouse gas emissions and utility costs. Unlike lithium-ion batteries, her VanChargTM batteries are non-flammable, ensuring enhanced safety for buildings.

Norma’s collaboration with the SBDC has been instrumental in Ashlawn Energy’s growth. The advisors provided critical insights into government programs and facilitated introductions to key local resources. These connections and the financial support have enabled Norma to focus on refining her technology and scaling her business.

Norma’s success story highlights the impact of strategic planning, financial support, and dedicated guidance. Her breakthrough technology is set to revolutionize energy storage, showcasing how vision and perseverance, backed by expert support, can lead to extraordinary achievements.

** Our success stories focus on the work the SBDC has done with our small business clients and does not constitute an expressed or implied endorsement by the NYSBDC of the company and/or their products and services.