Join Sean Atkinson, owner of Majority Media, as he guides you through three key concepts in the development of a brand and marketing strategy:
The L.I.S.T.E.N. Method: Transforming Small Business Content Marketing
The 10 Types of Entrepreneurs: Aligning Your Business with Your Entrepreneurial DNA
Navigating The Customer Journey Principles
Presenter(s)
Sean Atkinson is a Brand and Marketing Strategist and Small Business Advisor. He helps bridge the gap between the business idea and the business owner’s definition of success. He has been in and around brand building and marketing for over 40 years, working in the industry for 30+. He has worked on the brand, agency and publishing side and the exchange that serves as the bridge between the demand and supply side of the advertising and marketing process. He wanted to learn the entire process in order to navigate it strategically and assist others in doing the same. Check out his free resources at https://majority.media/library/#
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. Full funding disclosures available at https://nysbdc.org/funding-disclosures.
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